Half the country doesn’t have anything, they don’t have assets, and these are the folks that we encourage to play the lottery.” “Half the country has stocks and bonds, and they own houses. The lotteries don’t exist without low-income people spending their fortunes,” Bernal says. “The lotteries feast on these demographics, they’re the business model. A Consumer Federation of America survey found that a fifth of Americans believe that winning the lottery is the only feasible way for them to acquire several hundred thousand dollars. Research suggests that state lottery retailers tend to be concentrated in lower-income areas and communities of color. “It’s a form of financial fraud that is only legal if you partner with the state government,” he says. Bernal is a firm believer that state-sanctioned lotteries are particularly exploitative because of how they target marginalized groups.
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